Pierre Rodrigue has been active in the cultural and communications sector for nearly 40 years, and is recognized for his management experience and his reputation in a number of professional and social networks. A lawyer by training, he has managed companies marketing cultural products and has also held numerous positions in radio, television, digital media and telecommunications.

Since September 2015, he has been BCE-Bell's main contact with French-speaking elected officials at the federal, provincial and large municipal levels, as well as with chambers of commerce, and community and business leaders in Quebec.

He has served on the boards of several charitable and cultural organizations, and currently chairs the boards of Musicaction and Maison St-Gabriel, and is a director of the FCCQ, Cinémania, Fonds Bell, Fondation evenko and Fondation 24 heures Tremblant. He is a Certified Corporate Director (CCD).

Finally, he is a founding partner of Vignoble de l'Orpailleur.